RISE RACING: Rob Goyen's Big Comeback to Texas Trail Racing
After three years away from race directing, legendary Texas trail running organizer Rob Goyen is officially back with the launch of Rise Racing Co. In this candid conversation with Chris Detzel on DFW Running Talk, Rob opens up about his journey from stepping away in 2022 to his current role as a contractor with Ultra Signup, and why the pull to return to race directing became impossible to ignore.
Rob shares the personal struggles that led to his hiatus - from wanting to be present for his young daughter Ruby to dealing with "race director nightmares" that signaled his readiness to return. He discusses his transition from Ultra Signup employee to contractor, ensuring complete separation from company data and operations while maintaining his role helping race directors succeed on the platform.
The conversation dives deep into Rise Racing's inaugural event: the Tex Miss Trail Race at Bucher State Park on December 13th, 2025. Featuring distances from 7 miles to 107K, this Christmas-themed trail party promises to showcase Rob's signature style - big, bold, fun events with serious buckles and a 20-hour cutoff for the ultra distance.
Rob also reveals his broader vision for Rise Racing: 6-8 races annually across Texas, including returns to beloved locations like Surfside Beach and San Antonio. He emphasizes community building over pure competition, discussing plans for ambassador teams, elite support, and collaborative races with other directors. His partnership with longtime colleague Amanda and focus on welcoming the growing "lifestyle trail running" demographic signal an evolution in his approach.
This episode captures both the business strategy and personal passion behind one of Texas trail running's most influential figures as he prepares to re-enter the sport that shaped his identity. Whether you're a longtime fan or new to trail running, Rob's insights into community building, race organization, and the explosive growth of running clubs offer valuable perspective on where the sport is headed.
Creators and Guests
Host
Chris Detzel
Chris Detzel is the passionate host and creator of "DFW Running Talk," the premier podcast dedicated to showcasing the vibrant running community across the Dallas-Fort Worth metroplex. Since launching the show in October 2024, Chris has established himself as a central voice in North Texas running culture, conducting in-depth conversations with elite athletes, coaches, race directors, and inspiring everyday runners who define the region's diverse running scene. As both interviewer and active participant in the DFW running community, Chris brings an authentic perspective shaped by years of personal running experience. While he describes himself as primarily a half marathon runner rather than a marathoner - citing the extensive training commitment and unpredictability of marathon race day - his deep knowledge of running culture spans the full spectrum from 5Ks to ultramarathons. His preference for half marathons stems from their balance of challenge and accessibility, allowing him to race monthly without the intensive training demands of longer distances. Chris's connection to elite running runs through his family - his wife Lea Ivy is an accomplished marathoner who has completed the Boston Marathon 12 times consecutively, achieving a personal best of 3:14 at age 45. This personal connection to high-level competition, combined with his own running journey, gives Chris unique insight into both the elite and recreational sides of the sport. He often travels to Boston to support Lea's racing and has become part of the broader running community that gathers around major events like the Boston Marathon. Through DFW Running Talk, Chris has created more than just a podcast - he's built a platform that celebrates the depth and diversity of North Texas running talent. His interviews reveal the stories behind local legends, from sub-3:00 marathoners to innovative coaches, from race directors creating memorable experiences to everyday runners achieving extraordinary personal transformations. The show has featured conversations with accomplished athletes like Shantel Cloud (sub-3:00 marathoner), Travis Dowd (Dallas Marathon winner), and Mimi Smith (Olympic Trials competitor), alongside community builders and running industry professionals. What sets Chris apart as a host is his ability to connect with guests on multiple levels - as a fellow runner who understands training cycles and race strategy, as a community member invested in the local running scene, and as a skilled interviewer who draws out both technical insights and personal stories. His approach prioritizes authentic conversation over surface-level inspiration, resulting in episodes that offer genuine value to runners of all levels. Based in the Dallas area, Chris continues to grow DFW Running Talk's reach across multiple platforms including Apple Podcasts, Spotify, Amazon Music, and YouTube, while maintaining strong connections to local running organizations like Dallas Running Club and participating in the broader Texas running community. His work documents and celebrates a running culture that he believes is "way more badass than it has any right to be."
